AIR is a drama about the creation of the ‘Air Jordan’ brand by Nike, named for basketball superstar Michael Jordan. It’s so good!
Starring Matt Damon, Ben Affleck, Viola Davis, Jason Bateman and Marlon Wayans, it takes us behind the scenes of how one super enthusiastic Nike executive - Damon as Sonny Vaccaro - negotiated the then unlikely deal that set a new and unmatched standard for sports branding.
This film is good old-fashioned Hollywood storytelling and well worth your hard-earned to get along and see. And a good one for couples or groups with diverse taste - it has broad appeal and will be enjoyed by most I reckon. Enjoy!
AIR is rated M, runs 112 minutes and opens in Australia on 5 April. Here’s a positive review in the New York Times if you want to read more.